So, you’ve got a beautiful website (maybe we built it – high five 🖐), but now you’re wondering: “Are people actually visiting it? Where are they coming from? What are they clicking?!”
That’s where the dream team steps in: Google Search Console, Tag Manager, and GA4 (Google Analytics 4).
At MetaCraft, we don’t just make websites – we measure them, track them, and fine-tune them like a perfectly crafted playlist. Let us break it down:
Google Search Console is like the backstage pass to your website’s performance in Google Search. It shows how your site is indexed, which keywords bring in traffic, and whether your pages are living their best SEO life.
What MetaCraft does for you:
We set up and verify your site on Google Search Console.
Submit your sitemap to get your site crawled faster (Google loves snacks, we give it one).
Identify any crawling errors, broken links or indexing issues.
Track your keyword rankings and click-through rates.
Basically, we talk to Google on your behalf and make sure your site is looking fresh, healthy, and ready to be found.
Ever wanted to track clicks on a button, a form submission, or even how many people watched your promo video? Instead of cluttering your site with code, we use Google Tag Manager – the neat-freak of tracking tools.
What MetaCraft does for you:
Create a tag container just for you (because you deserve it).
Add and manage marketing tags without touching your site code again and again.
Set up event triggers – like “clicked this,” “scrolled that,” or “watched this video.”
Integrate your Facebook Pixel, Google Ads, and more – all from one place.
With Tag Manager, we can track just about anything that happens on your site. It’s like having CCTV, but for clicks.
Google Analytics 4 is the latest and greatest in analytics. It gives you deep insights into how users are interacting with your site across devices, and it’s future-proofed for privacy updates. We know it can look intimidating… but don’t worry – we speak GA4 fluently.
What MetaCraft does for you:
Set up GA4 correctly (most people don’t – we do!).
Connect it with Tag Manager for custom events.
Build dashboards that show what you care about – users, conversions, bounce rates, oh my!
Track goals and funnels so you know what’s working (and what’s not).
You can’t grow what you can’t measure. With these 3 powerful tools, MetaCraft gives you clarity, control, and confidence in your online strategy. No more guessing games – just solid data that leads to smart decisions.
Want to know who’s visiting your site, what they’re doing, and how to turn them into paying customers? Let’s set it up, track it, and get those insights flowing.
Let’s make your website work smarter.
Crafting digital success with purpose, precision, and a bold, future-ready mindset
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MetaCraft
Digital Architect
Terence @ MetaCraft
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