SEO & AEO Implementation
Services
SEO & AEO Implementation:
Let’s Get You Found Online! 🚀
At MetaCraft, we believe your website deserves the spotlight and we know just how to get it there! Through smart SEO (Search Engine Optimisation) and clever AEO (Answer Engine Optimisation), we help your brand shine brighter on Google, voice search, and beyond.
So, what’s the big deal about
SEO and AEO?
Glad you asked! Think of SEO as giving your website a megaphone, it makes sure search engines (like Google) see you, understand you, and rank you. From keywords to meta tags, backlinks to site speed, we handle all the techy bits so your site shows up when it matters most.
AEO, on the other hand, is SEO’s cool little cousin. It’s all about getting your content ready for smart devices, voice assistants, and featured snippets, you know, those handy answers Google gives right at the top of the search page. With AEO, we make sure your content becomes the answer to people’s burning questions. It’s like SEO with a crystal ball.
Here’s How We Do It
The MetaCraft Way:
🔍 Keyword Magic
We find the perfect balance of what people are searching for and what your business offers. No keyword stuffing, just naturally written content that speaks both to humans and algorithms.
⚙️ Technical TLC
Broken links? Slow load times? Missing metadata? We fix all those sneaky little issues under the hood so search engines love crawling your site.
📚 Content That Clicks
We craft content that’s not just optimised, but actually enjoyable to read (like this!). Informative, clear, and designed to rank and convert.
🧠 Structured Data & Schema
This is the nerdy bit that helps Google really understand your site. We implement structured data that boosts your chances of landing those juicy featured snippets and rich results.
🎤 Voice Search Ready
“Hey Google, find me the best vegan pizza near me!” If your business isn’t optimised for voice queries, you’re missing out. We prep your content for the new way people search, with their voice.
📈 Ongoing Optimisation
SEO and AEO aren’t one-time deals. We monitor, tweak, and improve based on performance, trends, and algorithm changes. We grow with you.
Why It Matters:
Because a pretty website that no one sees is just… well, pretty invisible. Whether you’re a local legend, an online shop, or a bold startup, proper SEO & AEO gets you found by the right people at the right time.
MetaCraft isn’t about guesswork. We use tools like Google Search Console, Analytics (GA4), and Tag Manager to track everything. You’ll always know what’s working and what’s working even better.
Ready to rank and roar? 🎯
Let’s optimise your online presence so you don’t just exist on the web — you thrive. Get in touch and let’s craft your path to the top!
MetaCraft’s SEO & AEO Implementation Process
Discovery & Audit
Understand your business goals, audience, and current online visibility
Run a full website SEO audit (technical health, content, keywords, links, performance)
Identify opportunities for Answer Engine Optimisation (AEO) and voice search readiness
Keyword & Content Strategy
Conduct deep keyword research (short-tail, long-tail, question-based)
Identify “answer-seeking” queries for AEO (What, How, Why, Where…)
Map keywords to content and pages based on search intent
Create or refine content to be informative, concise, and snippet-worthy
Technical SEO & Setup
Optimise site speed, mobile-friendliness, and crawlability
Fix errors: broken links, duplicate content, missing metadata
Implement SEO-friendly URLs, proper heading structure (H1–H6), alt text for images
Submit sitemap & robots.txt via Google Search Console
Set up Google Analytics 4 (GA4) and Tag Manager to track SEO performance
Content Optimisation & AEO Enhancements
Create high-quality, structured content designed to answer questions
Use schema markup (structured data) to boost eligibility for featured snippets
Add FAQs, how-to guides, and Q&A-style sections for voice & AI search readiness
Optimise for featured snippets, People Also Ask, and Google Knowledge Panel visibility
Voice Search Optimisation
Rework key content using natural language and conversational tone
Target questions people are likely to ask on smart devices
Optimise for local voice searches (“near me”, “open now”, etc.)
AEO-Specific Setup
Implement structured data types (FAQ, How-To, Product, LocalBusiness, etc.)
Focus on content that directly answers queries clearly and concisely
Optimise for zero-click searches (where users get answers without clicking)
Tracking, Reporting & Continuous Optimisation
Monitor keyword rankings, click-through rates, bounce rates, and conversions
Use insights from GA4 & Search Console to guide ongoing improvements
Adjust strategy based on algorithm updates, user behaviour, and performance data
Provide easy-to-understand monthly reports and recommendations
Results You Can Expect
Higher rankings on Google & other search engines
Increased visibility in voice search & AI-driven platforms
More organic traffic, better engagement, and higher conversions
A website that not only looks good but gets found and delivers results
